Privacy Policy

Last Updated: July 2025

At Scratch Media Dubai, your privacy matters. We are committed to protecting your personal information and being transparent about how we collect, use and safeguard it. This Privacy Policy explains what information we gather when you interact with us, why we collect it and how we keep it secure.

By using our website or services, you agree to the practices described below.

1. Who We Are

Scratch Media Dubai is a creative media and marketing agency operating in Dubai, UAE. For the purpose of this policy, we are the data controller of the personal information you provide to us.

2. Information We Collect

2.1 Information You Provide Directly.
We may collect the following when you contact us or engage our services:

• Full name and job title

• Business name and address

• Email address and phone number

• Payment and billing information (processed via secure third-party providers)

• Any other information you voluntarily share in communications with us

2.2 Information Collected Automatically.
When you visit our website, we may automatically collect:

• IP address and browser type

• Pages visited and time spent on site

• Referring website or source

• Device and operating system information

This data is collected via cookies and similar technologies.

2.3 Information from Third Parties.
We may receive information about you from platforms such as Meta, Google, LinkedIn, and TikTok when you interact with our content or ads, in accordance with their own privacy policies.

3. How We Use Your Information

We use your personal information to:

• Respond to enquiries and provide our services

• Manage and fulfil our contractual obligations to you

• Send invoices, process payments, and manage accounts

• Communicate updates, service changes, or relevant information

• Improve our website, services, and marketing activities

• Comply with legal and regulatory obligations

• Send marketing communications where you have opted in or we have a legitimate interest to do so
  
  

4. Legal Basis for Processing

We process your personal information on the following legal grounds:

• Contractual necessity — to perform services you have engaged us to deliver

• Legitimate interests — to operate and improve our business, subject to your rights

• Legal obligation — to comply with UAE laws and regulations

• Consent — where you have explicitly agreed to specific processing activities
  
  

5. Data Sharing

5.1 Third-Party Service Providers We may share your information with trusted third parties who help us deliver our services, including cloud storage and project management platforms, email and communication tools, payment processors, advertising platforms (Meta, Google, TikTok, etc.), and analytics providers. These parties may only use your data to provide services to us and must maintain appropriate security measures.

5.2 Legal Requirements We may disclose your information if required by law, court order, or a valid government or regulatory request.

5.3 No Sale of Data We do not sell, rent or trade your personal information to any third party for commercial purposes.

6. Data Retention

We retain your personal information for as long as necessary to fulfil the purposes outlined in this policy. Client data is typically retained for a minimum of five (5) years following the end of an engagement, in line with UAE commercial and tax obligations.

7. Data Security

We implement appropriate technical and organisational measures to protect your information against unauthorised access, loss, or disclosure, including encrypted storage and restricted access controls. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

8. Cookies

Our website uses cookies to enhance your experience and support our marketing. Types of cookies we may use:

• Essential cookies — necessary for the website to function

• Analytics cookies — help us understand how visitors use our site (e.g. Google Analytics)

• Marketing cookies — used to deliver relevant ads and track campaign performance

You can control or disable cookies through your browser settings. Disabling certain cookies may affect website functionality.

9. Your Rights

Subject to applicable UAE law, you may have the right to:

• Access the personal data we hold about you

• Request correction of inaccurate or incomplete data

• Request deletion of your data where it is no longer necessary

• Restrict how we use your data

• Object to processing based on legitimate interests

• Withdraw consent at any time where processing is consent-based

To exercise any of these rights, contact us at info@scratchmedia.me and we will respond within a reasonable timeframe.

10. International Data Transfers

Some third-party tools we use may process your data outside the UAE. Where this occurs, we take steps to ensure appropriate safeguards are in place in accordance with applicable data protection laws.

11. Children's Privacy

Our services are not directed at individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe we have done so inadvertently, please contact us immediately.

12. Third-Party Links

Our website may contain links to third-party sites. We are not responsible for their privacy practices and encourage you to review their policies before sharing any personal information.

13. Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will be posted on our website with a revised effective date. We encourage you to review this policy periodically.

14. Contact

General enquiries: info@scratchmedia.me
Marketing enquiries: creative@scratchmedia.me
Website: www.scratchmedia.me
Address: Dubai, UAE